Effective date: 02/10/2023

LacyEstelle.com, (the “Site”), owned and operated by Mothering the Storm w/Lacy Estelle™ , (“we”, “us”, or “our”} respects your privacy and takes protecting it seriously. Through this Site, we may collect certain information about you. This information may identify an individual user and/or could be used to contact or locate an individual user.

When you use this Site, you are consenting to the collection, transfer, storage, disclosure, and other use of your information as described in this Privacy Policy. Please review this Privacy Policy carefully.

This Privacy Policy explains what information we collect from you, how we use that information, when/if we disclose that information to third parties, how we protect your information, and your rights as a user of this site and owner of your information.

This Privacy Policy only applies to this Site and to the communications, products, and services provided through this Site. It does not apply to any third-party site or service linked to, recommended by, or referred by this Site.  

Age of Consent

By using this Site, you confirm you are at least 18 years of age. We do not knowingly solicit or collect personally identifiable information from anyone under the age of 18 on this Site. If you believe we have personal data from a child under the age of 18, please contact us at [email protected] to have that child’s information removed from our system.

What is Personally Identifiable Information?

Personally Identifiable Information is data that may identify you. This includes name, address, email address, telephone number, IP address, or any other identifying information where you can be contacted, online or offline.

We do not rent, sell, share, or otherwise make your personal data available to any person or business, except as required to provide the products and services on this Site.  

Mediavine

Mediavine Programmatic Advertising (Ver 1.1)

The Website works with Mediavine to manage third-party interest-based advertising appearing on the Website. Mediavine serves content and advertisements when you visit the Website, which may use first and third-party cookies. A cookie is a small text file which is sent to your computer or mobile device (referred to in this policy as a “device”) by the web server so that a website can remember some information about your browsing activity on the Website.

First party cookies are created by the website that you are visiting. A third-party cookie is frequently used in behavioral advertising and analytics and is created by a domain other than the website you are visiting. Third-party cookies, tags, pixels, beacons and other similar technologies (collectively, “Tags”) may be placed on the Website to monitor interaction with advertising content and to target and optimize advertising. Each internet browser has functionality so that you can block both first and third-party cookies and clear your browser’s cache. The “help” feature of the menu bar on most browsers will tell you how to stop accepting new cookies, how to receive notification of new cookies, how to disable existing cookies and how to clear your browser’s cache. For more information about cookies and how to disable them, you can consult the information at All About Cookies.

Without cookies you may not be able to take full advantage of the Website content and features. Please note that rejecting cookies does not mean that you will no longer see ads when you visit our Site. In the event you opt-out, you will still see non-personalized advertisements on the Website.

The Website collects the following data using a cookie when serving personalized ads:

Mediavine Partners (companies listed below with whom Mediavine shares data) may also use this data to link to other end user information the partner has independently collected to deliver targeted advertisements. Mediavine Partners may also separately collect data about end users from other sources, such as advertising IDs or pixels, and link that data to data collected from Mediavine publishers in order to provide interest-based advertising across your online experience, including devices, browsers and apps. This data includes usage data, cookie information, device information, information about interactions between users and advertisements and websites, geolocation data, traffic data, and information about a visitor’s referral source to a particular website. Mediavine Partners may also create unique IDs to create audience segments, which are used to provide targeted advertising.

If you would like more information about this practice and to know your choices to opt-in or opt-out of this data collection, please visit National Advertising Initiative opt out page. You may also visit Digital Advertising Alliance website and Network Advertising Initiative website to learn more information about interest-based advertising. You may download the AppChoices app at Digital Advertising Alliance’s AppChoices app to opt out in connection with mobile apps, or use the platform controls on your mobile device to opt out.

For specific information about Mediavine Partners, the data each collects and their data collection and privacy policies, please visit Mediavine Partners.

What information is collected and how it is used

Information provided by you

This information may be used to deliver email newsletters and updates, to respond to messages/emails from you, to communicate with you about products and services you’ve purchased, to offer you additional products and services, and/or to bill you. We also use that information to the extent necessary to enforce the Site Terms of Use and to prevent imminent harm to persons or property.

Information provided automatically or by others

Other information may be collected automatically, like Google Analytics. This information may include things like location, where you go on this Site, when you visit, what links you click, your IP address, your browser type/version, and what type of device you’re connecting from. This information is used as statistical data only and does not include personal data.

Some third parties may use cookies or other tracking methods to collect similar information.

This information is used to create content, products, and/or services we think would be beneficial to you. We also use this information to track advertising and improve user experiences on our Site.

Cookies

We also use cookies to collect certain information from all users, including web visitors who don’t buy anything. A cookie is a string of data our system sends to your computer and then uses that data to identify your computer when you return to our Site.

Cookies give usage data like how often you visit, where you go on the Site, and what you do on the Site. Cookies also help provide a more customized experience when you visit our Site.  

You can refuse to accept cookies by using the setting on your web browser. You can also delete past cookies in the same way. However, if you refuse cookies, you may not be able to use all the features on our Site.

We use cookies so our Site can remember you and provide you with the information you mostly likely need. For example, to save your preferences and improve your user experience. 

We use cookie information to compile statistical information about the use of our Site, such as the time users spend on the Site and the pages they visit most often. Those statistics do not include personal data like name, email address, etc.

We may have third-party content and/or advertisements on this Site that use cookies. We do not have control over these third-party cookies. If you have any questions or concerns, you should contact the third-party directly.

Disclosure to 3rd parties

As required by law

We may disclose your personal data to attorneys, collection agencies, or law enforcement authorities if required by law.

Third-party service providers

We may use third-party vendors to provide various services on this Site. These third-party services will be governed by their individual privacy policies. If you have any questions about these third-parties’ privacy practices, you should consult their specific privacy policies or reach out to them directly. We use the following third-party providers:

Email service provider—we use Convertkit as our email service provider. We use ConvertKit to collect names and email addresses and to use that information to deliver email newsletters, updates, and/or email marketing.

Other third parties

We may disclose personally identifiable information to contractors, service providers, and other third parties we use to reasonably support our business. We will only share your personal data with these third-parties to the extent necessary to provide our product and/or services to you.

In the event our business, or a portion thereof, is sold, or otherwise transferred, including bankruptcy, we may share personal data in connection with this transaction.  

How we protect your information

We employ data security tools to protect your personal data from unauthorized access, use, alteration, and disclosure.

In addition to general security practices, we use the following to protect your personal data:

In the event of a data security breach, we will contact you and/or the relevant authorities as required by law.

Unfortunately, even with these measures, we cannot guarantee the security of your personal data. By using our Site, you acknowledge and agree that we make no such guarantee and you use the Site at your own risk.

California Privacy Rights (CCPA)

As a California resident, you may request certain information regarding our disclosure of your personal data to third parties for their marketing purposes. To request this information, please contact us at [email protected]. You may also Opt-out of personalized ads being shown on this site. To do so, you simply need to click on the gray CMP on the left of the screen, and choose to opt-out.

European Union Privacy Rights

Data Storage

This Site is a US based site, so any information received will be transferred outside the European Economic Area (“EEA”). By using this Site and providing your personal data you agree to the transfer, storage, and processing of your data outside the EEA.

Data Retention

We will store and process your personal data for as long as necessary to carry out the purpose it has been collected or until consent is withdrawn. After this period expires, we will delete your personal data. Therefore, some of your rights, such as right to access, right to erasure, right to change, and the right to move. All your rights relevant to your data are listed in a subsequent section of this Privacy Policy. If you have any questions, please contact us at [email protected].

Lawful Basis of Processing Personal data

We may process your personal data if:

Rights under GDPR

If you are located in the European Union, you have certain rights under GDPR (General Data Protection Regulation). You have a right to:

You can exercise these rights by contacting us at [email protected]. You can exercise these rights free of charge and your request will be processed as soon as possible and always within 30 days.

Rights of users

You can deny, access, delete, change, withdraw, and/or review the personal data provided to us at any time. However, if you decline to provide some personal data, we may not be able to provide certain services to you.

If you want to have your personal data deleted, please contact us at [email protected]. We may be required by law to archive your information.

Notification of changes

We may change this Privacy Policy at any time by posting a new version on this page or a successor page. The new version will become effective on the date it’s posted, which will be listed at the top of the page as the new “Effective Date”.

Contact information

This Site is owned and operated by Lacy Watson, Mothering the Storm w/Lacy Estelle™. For purposes of GDPR, our Data Controller is Lacy Watson. Our mailing address is:

615 S. Saginaw St.
Suite 6009
Flint MI 48502

If you have any questions or comments about this Privacy Policy, please contact us at [email protected].

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